Neapolitan Pizza€materdei
Starita in Naples' Materdei has run the wood ovens since 1901, with the montanara fried pizza (Sophia Loren's screen choice) the unmissable order alongside.
Order: Montanara fried pizza, margherita and angioletti dough fritters to start.
Tip: Closed Monday lunch; otherwise daily 12:00-24:00. No bookings; arrive 12:30 or 19:30 for the shortest queue.
Neapolitan Pizza, Fritti€centro-storico
Di Matteo on Via dei Tribunali in Naples has fried pizza, frittatine and crocchè from the streetside window since 1936; Bill Clinton's 1994 lunch stop.
Order: Pizza fritta from the window, pizza margherita inside and crocchè di patate.
Tip: Open daily 10:00-24:00. Cash preferred at the window; sit-down service runs upstairs.
Neapolitan Deli, Contemporary€€centro-storico
Salumeria Upnea in Naples' Centro Storico is the deli-bistro hybrid pouring Campania natural wines, with salumi-and-cheese boards and a daily-changing pasta.
Order: The salumi flight, pasta alla genovese, caciocavallo impiccato with grilled bread.
Tip: Closed Monday. Open daily 12:00-23:00 otherwise. Walk-in counter; bookings for the back room.
Neapolitan Trattoria, Pizza€€chiaia
Da Ettore in Naples' Santa Lucia has invented the pagnottiello (stuffed pizza-bread sandwich) since 1955, plus a full carte of seafood pastas.
Order: Pagnottiello stuffed with prosciutto and provola, spaghetti alle vongole.
Tip: Closed Sunday all day. Book ahead for weekends; pagnottiello runs around 9 euros.
Neapolitan Pizza€€toledo
Brandi off Via Toledo in Naples claims the 1889 invention of the pizza margherita by Raffaele Esposito for Queen Margherita of Savoy. Priced at €€.
Order: Pizza margherita, the canonical version named for the queen in 1889.
Tip: Open daily 12:00-15:30 and 19:00-24:00. Book ahead for groups; the original Esposito plaque sits at the entrance.
Neapolitan Pizza€€centro-storico
Gino Sorbillo's headquarters on Via dei Tribunali in Naples is the third-generation family pizzeria, with 21 siblings carrying the dough across four city.
Order: Margherita with San Marzano DOP and the seasonal special with friarielli.
Tip: No bookings; arrive 12:30 or 19:00 for the shortest queue. Lievito Madre two doors down handles overflow.