NeighbourhoodJongno and Insadong
HoursDaily 07:00-22:00

Location

Address: 58 Saemunan-ro, Jongno-gu, Seoul

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More bakeries in Seoul

Tartine Bakery Seoul (Hannam) ★ 4.7

Itaewon and HannamMon-Sun 07:00-22:00Walk-in onlySan Francisco-style sourdough and laminated pastries

The Seoul outpost of Chad Robertson's San Francisco bakery, in Hannam-dong since 2018, quickly setting the standard for open-crumb sourdough in Korea.

Worth the queue: Country loaf sourdough and morning bun

22 Hannam-daero 18-gil, Yongsan-gu, Seoul

Artist Bakery Anguk ★ 4.5

Bukchon and SamcheongDaily 08:00-20:00Salt butter bread variations in a restored hanok bakery

Artist Bakery is the salt-bread sister project to London Bagel Museum, set in a restored hanok off Yulgok-ro with more than 20 versions of the viral salt butter loaf, from plain to truffle pretzel and basil pesto.

Worth the queue: Classic salt butter bread with truffle pretzel and squid ink cheese variants

45 Yulgok-ro, Jongno-gu, Seoul

Fritz Bakery (Dohwa) ★ 4.6

Hongdae and YeonnamMon-Fri 08:00-21:00, Sat-Sun 10:00-21:00Walk-in onlyCroissants, cream-filled doughnuts, and sourdough

Fritz operates its bakery counter from the same Dohwa building as the roastery, and the baked goods match the coffee programme in seriousness.

Worth the queue: Fritz croissant and konpeito cream doughnut

17 Saechang-ro 2-gil, Mapo-gu, Seoul

Passion5 ★ 4.4

Itaewon and HannamDaily 10:00-22:00French patisserie and Korean-inflected cakes

Passion5 is the patisserie arm of Paris Baguette's parent company SPC, but it operates on an entirely different level from the parent chain.

Worth the queue: Saint-Honore and yuzu tart

272 Itaewon-ro, Yongsan-gu, Seoul

Cafe Onion Bakery (Seongsu) ★ 4.3

Seongsu and DongdaemunMon-Fri 08:00-22:00, Sat-Sun 09:00-22:00Walk-in onlySourdough, layered pastries, and oversized toast

Cafe Onion's Seongsu warehouse space runs a bakery counter with honey butter thick-cut toast that draws a pre-opening queue on weekend mornings.

Worth the queue: Honey butter thick-cut toast

8 Achasan-ro 11-gil, Seongdong-gu, Seoul

Weirdough ★ 4.5

Seongsu and DongdaemunWed-Sun 10:00-18:00, closed Mon-TueWalk-in onlyVegan sourdough and plant-based pastries

Weirdough in Seongsu is a small-batch vegan bakery renowned for seaweed sourdough and plant-based pastries, rated 5.0 on HappyCow across 28 reviews.

Worth the queue: Seaweed sourdough loaf

32-7 Seoulsup 2-gil, Seongdong-gu, Seoul

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