Magical Trip is a food tour in Sapporo.
Magical Trip's flagship local-food walk through Sapporo's nightlife, hitting must-eat dishes including ramen, jingisukan and seafood at locally favoured spots.
Route: Sapporo Local Food Tour: must-eat dishes in the evening glow
Tip: Higher-priced premium walking tour; reserve at least a week ahead.
A byFood reservation for Hokkaido Kani Shogun's Sapporo Susukino main branch crab course, with all three Hokkaido crabs (tarabagani, zuwaigani, kegani) represented across a multi-course menu.
Tip: Reserve through byFood, cancellation is free up to 72 hours ahead.
A byFood-booked Matsuo Jingisukan course at the Sapporo Ekimae (station) branch. Marinated lamb shoulder loin and short rib on the tableside dome grill, with a Matsuo demonstration before guests cook for themselves.
Tip: B1 floor of Nippon Seimei Sapporo Building, one minute from Sapporo subway exit; reservations through byFood.
Magical Trip's Susukino bar-hop visits a secret underground izakaya and two more curated izakayas across the entertainment district, with three drinks and a parfait or ramen close.
Tip: Meet under the giant NIKKA sign at Susukino Station; specific izakayas tailored to the group from the operator's bar map.
A morning seafood-brunch walk run by Magical Trip across Sapporo's two main markets (Nijo Market and Sapporo Jogai Market). Sashimi, crab and uni samples plus a ramen or parfait close.
Tip: Bookable through the Magical Trip Hokkaido page; cash and card both accepted for in-market stall purchases.
Magical Trip's craft-beer evening sampling 10 Hokkaido and Japanese craft beers across Susukino specialist bars. English-speaking guide; small groups.
Tip: Drink-led format; eat dinner before the tour or order pairing snacks at each stop.