Sambodang Hotteok ★ 4.4
Sambodang sells only one item from a maroon-awning stall halfway down Insadong-gil: a fist-sized hotteok stuffed with brown sugar, cinnamon and chopped nuts.
Try: Hotteok (brown sugar and nut filled pan-fried pancake)
Yeast-leavened pancakes pan-fried in oil and stuffed with a molten filling of brown sugar, cinnamon, and crushed peanuts. A winter street food sold from kiosks across Seoul, with Namdaemun Market the reference stall.
Where to eat it: 5 restaurants across 1 city.
Hotteok arrived in Korea via Chinese immigration in the late 19th century and naturalised as a winter street food by the 1920s. Sambodang Hotteok at Namdaemun Market has fried hotteok for over 40 years; the brown-sugar-cinnamon filling crystallised as the canonical version in the 1970s. Modern variations include green tea filling, ssiat (seed-filled) hotteok, and ice cream hotteok.
Common allergens: Gluten, Tree nuts (peanuts), Dairy
Tip from the editors. Mixing sweet rice flour into the dough is the Korean street-vendor secret; it gives the chewy translucent crust that distinguishes proper hotteok from a generic stuffed pancake. Glutinous rice flour from any Asian grocer works.
Sambodang sells only one item from a maroon-awning stall halfway down Insadong-gil: a fist-sized hotteok stuffed with brown sugar, cinnamon and chopped nuts.
Try: Hotteok (brown sugar and nut filled pan-fried pancake)
Namdaemun Market hotteok stalls fry thick dough discs filled with brown sugar, cinnamon and crushed peanuts on flat irons in the market's main food lane.
Try: Hotteok (sugar-filled fried pancakes) and kalguksu
The Myeongdong pedestrian strip turns into one of the densest street food corridors in Asia after 16:00, with stalls selling tteokbokki (spicy rice.
Try: Tteokbokki, corn dogs, egg bread (gyeran-ppang)
The Hongdae strip around Hongik University generates dense street food every evening: chimaek, takoyaki, and Korean corn dogs from the university exit.
Try: Chimaek (Korean fried chicken and beer), takoyaki, crepes
Tongin Market: buy a dosirak tray and brass yeopjeon coins, fill the tray from banchan stalls across the market, then eat in the communal hall at the back.
More cities are in research. Want hotteok (sweet stuffed korean pancake) covered somewhere specific? Tell us where you want to eat.