What to order at Branca Midtown

Must order
The Neapolitan pizza from the wood-burning oven, charred and blistered at the edges.
Signature dishes
Neapolitan pizza, House pasta
Editor tip
Lunch service runs Wednesday and Thursday. Bar stays open later than the kitchen. Reservations via Resy.
CuisineItalian
Price$$
NeighborhoodDowntown
HoursTue-Thu 11:30-21:00, Fri-Sat 17:00-22:00
Last verified

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Location

Address: 280 E Broad St Suite 100, Rochester, NY 14604

Also in downtown

Good Luck ★ 4.6

$$$ New AmericanDowntown

Good Luck in Rochester opened 2008 in a converted industrial space on Anderson Ave and earned Best Restaurant in the 2025 Best of Rochester awards.

OrderWhatever is on the seasonal menu board that week. The kitchen writes around what's available at the Rochester Public Market.

TipWalk-ins at the bar are easier to secure than a table. The cocktail program is one of Rochester's best.

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More restaurants in Rochester

Aladdin's Natural Eatery ★ 4.1

$$ MediterraneanMonroe Avenue

Aladdin's Natural Eatery on Monroe Ave in Rochester has served Mediterranean food with vegan options since 1979, winning Best Mediterranean 2025.

OrderThe falafel wrap with tahini and the hummus plate with warm pita.

TipOne of Rochester's most-visited lunch spots. Gets busy at midday on weekdays. No reservations needed.

The Revelry ★ 4.1

$$ New AmericanNota

The Revelry on University Ave in Rochester runs a cocktail-forward New American kitchen with a Sunday brunch program and late-night bar hours on weekends.

OrderThe seasonal cocktail and whatever protein is on the dinner specials board.

TipFriday and Saturday the bar stays open until 02:00. Sunday brunch runs 11:00-14:30. Reservations on Resy.

Restaurant Fiorella ★ 4.2

$$ ItalianPublic Market

Restaurant Fiorella at Rochester Public Market serves casual Italian from surrounding market stalls, named Best Italian in Best of Rochester 2025.

OrderThe pasta of the day, made with whatever the market had that morning.

TipCall for reservations and takeout. Located inside the market building itself; best experienced on Saturday when the full market is operating.

Thali of India ★ 4.2

$$ IndianBrighton

Thali of India on South Winton Road in Rochester serves Indian cuisine with a daily lunch buffet, named Best Indian Restaurant in Best of Rochester 2025.

OrderThe lunch buffet, which rotates daily across North and South Indian preparations.

TipBuffet runs until 14:00 daily. Monday evening buffet is a good value. Takeout available.

The Playhouse / Swillburger ★ 4.0

$$ BurgersSouth Wedge

Swillburger at The Playhouse on S. Clinton Ave serves smash burgers and bar games in the South Wedge, named Best Burger in Best of Rochester 2025.

OrderThe double smash burger with American cheese and the house-cut fries.

TipBar games open until 01:00 on Friday and Saturday. Kitchen closes before the bar; come early if you want food.

Good Luck ★ 4.6

$$$ New AmericanDowntown

Good Luck in Rochester opened 2008 in a converted industrial space on Anderson Ave and earned Best Restaurant in the 2025 Best of Rochester awards.

OrderWhatever is on the seasonal menu board that week. The kitchen writes around what's available at the Rochester Public Market.

TipWalk-ins at the bar are easier to secure than a table. The cocktail program is one of Rochester's best.

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